The road to automation

The future of technology in fresh produce

Wordpress report + PDF download // 2021 // road-to-automation.prophetize.com

The global fresh produce supply chain is in a state of flux. New commercial models, technological disruption and environmental challenges are causing the food industry to consider how to secure its future and protect margins. But what are the benefits and risks of each new type of technology, and how do they apply to the “just-in-time” complications of the fresh produce industry? Initially I designed and built this report as a Shorthand story but the client decided to go with WordPress. I worked with a developer to translate the design and responsive elements onto WP.