a little bit of nothing
what came first, the chicken or the egg?
the design or the brief?
Sometimes, when working on a project, you take a wander down a train of thought in Illustrator and come up with something unexpected that you like, but isn't right for the client or doesn't fit the brief.
You wrestle with it for a while... is there something you can do to make it fit? Can it be adapted/tweaked/coerced? Or do you just accept that it's the doily of design - pretty, but pointless?
This is one of those moments. It doesn't fit.
I still like it though.